I noticed the difference weight is it much lighter than other toothbrushes.  It feels strange to begin with but that is because the technology is new and gentle. Nice simple 3 brushing modes, 2minutes brushing timer split into 4 intervals. Means I don’t have to think whilst brushing my teeth.

It is a Japanese Technology and German design

Whe you combine these two nations the result speaks for itself. I love the colour and the design has a very retro vibe to it. For grip it is solid and it feels nice for cleaning my teeth.

How does this work?

The ION-Sei uses anUltra Violet (UV) LED light (you can see it when you turn the brush on). That UV light reacts with a Titanium Dioxide bar in the brush handle, to create (release)  ions (negative electrons) which suppress the bacteria’s growth. The negative electrons are sent from that Titanium bar to your mouth via water or saliva during brushing.

The result leaves my teeth smooth and it feels very gentle, unlike other toothbrushes.

ION-Sei also works with your body’s natural electrical charge through a conductor on the handle (that black strip at the back) , producing a weak charge that again inhibits bacterial growth and helps to attract bacteria from teeth onto the brush(thanks to negatively charged electrons). The technology used  in both processes is proprietary and patented. This is always a reassurance of new innovative technology that works.

The TiO2 (titanium dioxide) semiconductor” and “UV LED” negative electron generation, are unique to ION-Sei.

Video Of How It Works

There is a video by our Brand Ambassador Dr Oliver Dunsch on how to use an electric toothbrush correctly (this applies to any sonic electric toothbrush, not just ION-Sei)  Watch